The New CFO Financial Leadership Manual

In the modern corporation, a Chief Financial Officer?s responsibilities have become as diverse and dynamic as they are important. A CFO must manage day-to-day financial activities as well as the implementation of a long-term fiscal strategy, while also keeping abreast of emerging key issues such as outsourcing, shared services, best practices, and electronic commerce. CFOs require both a thoughtful consideration of the changing nature of their job, along with a reliable step-by-step guide to the procedural nuts and bolts. The New CFO Financial Leadership Manual provides a comprehensive overview of the strategies, measurement and control systems, financial analysis tools, funding sources, and management improvement tips that can deliver the greatest possible value to a company. Financial guru Steven Bragg breaks a CFO?s job responsibilities down into six general categories: Strategy Accounting Financial analysis Funding Management Other concerns, such as pension planning and bankruptcy He then devotes several chapters to each area, outlining the critical steps that CFOs must take to ensure not merely survival but prosperity. Bragg identifies financing, computer technology, and taxation as the areas where CFOs have the most dramatic impact on a company, and therefore emphasizes the strategy associated with these responsibilities. He then further delves into detailed functional topics, such as control systems, internal auditing, the Securities and Exchange Read more...
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